With buyer journeys becoming more and more complex, many companies have begun re-thinking their growth models from PLG to SLG in 2023 — and this in turn is changing the way companies build demand generation. Product-led growth has always worked wonders in a bull market, but current bear market conditions have demonstrated that sales-led growth… Continue reading When Sales Led Growth Bypasses Product Led Growth
When Sales Led Growth Bypasses Product Led Growth
![Sales Led growth is here to stay](https://www.bitwide.com/wp-content/uploads/2023/10/Strategy.jpg)