Our client, an Independent Life Insurance agent is one of the most successful insurance agents with a leading insurance company situated in Florida, USA. They are known for their extensive knowledge and unbeatable life insurance products available across North America.
They have been growing extensively over the last few years. In 2021, they decided to partner with BitWide to bring their sales to an even higher level. The client required additional help with getting more leads in Florida, with a Facebook ad strategy and optimization. Essentially, they wanted to target families of certain income groups with an interest in whole life insurance. BitWide was able to increase leads by analyzing their brand goals and customising the ads for their specific needs in order to boost their growth.
We decided to A/B test both the soft and direct approach. We tailored ad copy and design to evoke emotions surrounding the importance of having “whole life insurance”, by highlighting the value propositions of the client’s products and matching them with the interests of their Facebook audience.
$24.16 (a 30% reduction over historical CPM)
Through strategic email campaigns, we help you create highly effective emails are promoting your brand and increase sales.
From simply building your network to full conversation management and meeting set up, we are super connectors on LinkedIn for you.
The BitWide team builds constructive messaging to be used on the platform to receive the best results from prospects and designs the sales funnel best suited for that platform.
